Monetization Strategy
The Xiaohongshu account "Ancient Idiot" utilizes AI technology to recreate mythological scenes from the "Classic of Mountains and Seas." By providing voiceover explanations and scene reconstructions, it attracts followers and monetizes through commercial advertising orders. As of the time of writing, the "Ancient Idiot" account has garnered over 56,000 followers and 62,000 likes and collections.
Target Audience
Ideal for content creators who are interested in Chinese classical mythology and possess certain AI image processing and video production skills.
Difficulty Level
Moderate. Requires a basic understanding and operational experience with AI image generation and video editing technologies.
Operational Process
Content Planning:
Select captivating mythological stories from the "Classic of Mountains and Seas" for content planning.
If unfamiliar with the content of the "Classic of Mountains and Seas," begin by using AI tools to understand the entire system, then continue to utilize AI tools to break down content chapter by chapter, generate voiceover scripts, and create images based on these scripts.
I will first use the AI tool KIMI as an example, utilizing KIMI to generate a table of contents for the "Classic of Mountains and Seas" to understand the overall structure.
After obtaining the table of contents, continue to use AI to generate detailed content under sub-directories. For example, I choose to have AI generate an introduction to "Volume 1: South Mountain Classics," obtaining a detailed framework for "Volume 1: South Mountain Classics." See the image below:
Then continue to break down the detailed content of "Volume 1: South Mountain Classics" and have KIMI generate a detailed explanation of the Que Mountain System from "Volume 1: South Mountain Classics." See the image below:
AI Image Generation:
- Use AI image generation tools such as MidJourney or Stable Diffusion to create images that match the original story.
- Below, based on the detailed explanation of the Que Mountain System from "Volume 1: South Mountain Classics" generated by KIMI, we use midjourney to generate the content of the Zhaoyao Mountain, including the mountain scenery, the magical grass Zhu Yu: a plant resembling leeks with blue flowers, and Mi Gu: a plant resembling a mulberry tree with black textures and flowers that emit light, illuminating the surroundings, etc.
Keywords for Zhaoyao Mountain prompt (Chinese: mountain range, natural landscape, lush trees, smoky, 3d style, English: Mountains, natural landscapes, lush trees, smoky, 3d style)
Keywords for Zhu Yu prompt (Chinese: hillside covered with leek-like plants, small blue flowers, 3d style, myth, English: The hillside is covered with plants like leeks, with small blue flowers, 3d style, myth)
Keywords for Mi Gu prompt (Chinese: green mountain hillside with mulberry-like plants, black texture, flowers emit light, illuminate surroundings, 3d style, myth, English: Green mountain hillside has a mulberry-like plant, black texture, flowers can emit light, illuminate the surrounding and other plants, 3d style, mythology)
Following this approach, continuously generate the scenes needed in the scripts, and select the most satisfactory ones based on the images generated by midjourney.
Video Editing:
- Import the selected AI-generated images into video editing tools like Jianying, combine them with the voiceover scripts, and complete video editing to create captivating video content.
- Voiceovers can be recorded with real human explanations to increase the appeal and expressiveness of the video. If that seems cumbersome, direct text-to-speech using voice effects within Jianying is also an option.
Content Distribution:
- Publish the edited videos on social media platforms like Xiaohongshu.
- Interact with followers to increase fan engagement and activity.
Monetization:
- Leverage the account's influence to negotiate commercial advertising orders for monetization.
Case Review
The AI "Classic of Mountains and Seas" mythological story account successfully combines Chinese classical mythology with modern AI technology to create a novel and engaging content format, attracting a large number of followers and achieving commercial monetization. This fusion of traditional culture with modern technology not only satisfies users' curiosity but also provides high user stickiness, making it highly suitable for commercial monetization through advertising orders.
Tools Used
- AI Image Generation Tools: MidJourney, Stable Diffusion, etc.
- Video Editing Software: Jianying and other video editing tools.
- AI Copywriting Tool: kimi