Money-Making Idea:

Utilize AI painting tools to create images that resonate with the aesthetic preferences of Gen Z mothers, focusing on health, vitality, and elegance. Establish emotional connections with the target audience by sharing content related to fitness, parenting, dance, and women's personal growth. Monetize through brand collaborations and product promotion notes, offering specific products for promotion.

Ideal Audience:

Individual creators interested in AI painting and social media marketing, particularly mothers aiming to establish a personal brand in the母婴 sector.

Difficulty Level:

Moderate. Requires learning how to use AI painting software and understanding content marketing and brand collaboration on platforms like Xiaohongshu.

Operational Process:

  • Identify and understand the needs of your target audience.

  • Select appropriate AI painting tools, such as Midjourney or SmartDrawing. QQ截图20240403170004.jpg

  • Create high-quality visual content related to mothers' lifestyles. QQ截图20240403164458.jpg

  • Post content on Xiaohongshu, interact with followers, and build trust. QQ截图20240403164508.jpg

  • Seek brand collaboration opportunities for product promotion and sales.

Case Review:

Mother-focused IP accounts created using AI tools can quickly attract a large following on Xiaohongshu, demonstrating the potential of AI technology in personal brand building. This model also offers creators a new avenue for monetization. However, maintaining content quality and consistency, as well as establishing genuine connections with followers, is crucial for long-term success.

Tools Used:

  • Midjourney: A paid AI painting software for creating high-quality images.
  • SmartDrawing: A free domestic AI painting software that can be used directly.