Meta announced to Axios on Wednesday that due to the unclear regulations in the EU, the company will not release its new multimodal AI models or future versions to customers in EU countries. This decision has sparked a broad discussion on the AI regulatory environment in the EU and reflects the strategic adjustments of American tech giants in the face of global regulatory requirements.
Meta's multimodal AI models have the ability to process video, audio, images, and text and were originally planned to be applied to various products, including: 1. Smartphone applications 2. Meta Ray-Ban smart glasses.
These models have a wide range of potential applications and could significantly enhance the user experience. However, this decision will limit European companies from using these models, even under open licensing conditions. This could further affect external companies from providing services based on these models in Europe.
Although the multimodal AI models will not be launched in Europe, Meta still plans to release a larger, purely text-based version of its Llama3 model for EU customers soon. This indicates that the company is striving to find a balance between regulatory compliance and technological innovation.
Meta's decision is not unique. Recently, Apple also announced that it will not provide its Apple Intelligence feature to Europe. This highlights a new trend: American tech giants are adjusting their product and service strategies in the face of Europe's strict tech regulatory environment.
Meta stated in its announcement: "We will launch multimodal Llama models in the coming months, but due to the unpredictability of the European regulatory environment, we will not launch in the EU." This statement directly points out the core reason for the company's decision - regulatory uncertainty.
This event will undoubtedly continue to attract the attention of the industry and regulatory agencies, and may push the EU to further clarify its AI-related regulations to find an appropriate balance between protecting citizens' rights and promoting technological innovation.