According to First Financial Daily, Apple Inc. is secretly developing an innovative desktop robot aimed at expanding the smart home market. This device combines an iPad-style large display with a flexible robotic arm, capable of 360-degree rotation and tilt, and is positioned as a smart home command center, a video conferencing terminal, and a remote home security management tool.

Apple has invested a team of hundreds in developing this product, prioritizing it as a key project. The company plans to launch it in 2026 or 2027 with a target price of around $1000. The project is overseen by Apple's Vice President of Technology, Kevin Lynch, who previously headed the company's autonomous vehicle project.

Apple

This move is seen as a significant attempt by Apple to leverage its Apple Intelligence technology and explore new growth areas. However, Apple faces fierce competition in the smart home market from tech giants like Amazon and Google. Industry experts believe that if successful, this product could set a new benchmark in the smart home sector, offering users innovative interactive experiences.

Although Apple has not officially responded to this news, given the company's usual secrecy, this silence is not surprising. As the project progresses, the industry will closely watch whether Apple can carve out a new niche in the smart home market, injecting new vitality into the entire industry.