Baidu's lightweight Metaverse SaaS platform was officially launched on August 9th, designed specifically to accelerate digital transformation for enterprises. This platform integrates Baidu's technological expertise in the Metaverse, artificial intelligence, cloud computing, and mobile applications, offering lightweight scenario subscription capabilities. It allows for the free combination of spaces and components to build unique marketing, media convergence, cultural education, and other scenarios, helping enterprises achieve cost reduction and efficiency enhancement.
Addressing the high costs, long cycles, and slow updates associated with digital transformation and Metaverse marketing, Baidu's lightweight Metaverse SaaS platform provides a one-stop service, encompassing everything from scenario construction to comprehensive AI aggregation services. Through modular design and intelligent services, it ensures that enterprises can quickly adapt to market changes, enabling rapid iteration and expansion of features.
The platform consists of two key components: the Baidu Metaverse Creation Platform and the Baidu Metaverse Business Card Platform. Through the Creation Platform, enterprises can quickly build a one-stop Metaverse marketing event platform; the Business Card Platform allows businesses to quickly and cost-effectively create virtual avatars, producing "Metaverse digital employees" that provide an emotionally connected user experience.
The SaaS model offers an economical and efficient option for enterprises, eliminating significant upfront investments in infrastructure, maintenance, and upgrades, achieving controllable and predictable costs. By integrating Baidu's AI capabilities, the platform is highly personalized and intelligent, providing a lightweight, high-performance, and scalable Metaverse marketing solution.
The Baidu Metaverse Creation Platform offers a variety of application scenarios such as interactive districts, commercial spaces, standard exhibition halls, and meeting rooms. It supports standard 3D architecture based on user needs, reflecting a unique brand style. The platform, relying on proprietary engine technology and webgl-based particle effects, provides ultra-realistic scene rendering, immersive experiences, and advantages of multi-terminal compatibility, high concurrency, and low bandwidth.
Key features include the Content Production Platform, which integrates the entire lifecycle from activity template selection, editing, previewing, and publishing to sharing and data statistics, offering comprehensive Metaverse content creation and management tools. Users can quickly develop high-quality Metaverse scenarios, manage events and content, view operational data in real-time, adjust operational strategies, and meet business needs through flexible service deployment capabilities, saving IT resources and costs.
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