Recently, the trailer for the film "Metropolis" has sparked considerable controversy, with the surprising revelation that all the quoted reviews within it were fabricated, and the mastermind behind this entire situation is none other than artificial intelligence! This information is based on an investigation by Deadline, which led to Eddie Egan, the person responsible for producing the trailer, being removed from the film's marketing team.
Image source note: The image was generated by AI, provided by the image licensing service Midjourney.
Although Egan and the production company Lionsgate had no intention of fabricating these reviews, the reality is that they used AI to generate false review content.
In the trailer, some comments claimed that The Godfather was a "sloppy, self-indulgent film," and Apocalypse Now was described as "an epic piece of garbage." However, these comments do not reflect the truth, as the referenced reviews actually praised these classic films. Many media outlets expressed skepticism about these fake reviews when they were first reported.
The misleading nature of artificial intelligence has become a common topic in today's society, with AI being able to easily and quickly generate large amounts of text, but often with content that is not true. Even AI product manufacturers often make factual errors in their own products, which has led many to question the accuracy of AI. This situation has also resulted in many people being deceived, such as a lawyer for former President Trump who cited multiple non-existent cases in court documents, and a lawyer for Colombia Airlines who also fell into the same trap.
Similarly, rapper Pras Michel of the Fugees faced defeat in a federal conspiracy case due to a summary statement submitted by his lawyer that was generated by AI. These incidents show us the potential risks of AI-generated content and remind us to be格外 cautious when using these technologies.
For the marketing team of "Metropolis," this incident is clearly a lesson. Hopefully, in future promotions, they will be more careful in reviewing content to avoid similar incidents.
** Key Points:**
📽️ AI technology exposed for fabricating reviews in the "Metropolis" trailer, sparking heated discussion.
🚫 Eddie Egan, responsible for the trailer, has been removed from the film's marketing team, with Lionsgate denying any intention to deceive.
🤖 The risks of AI-generated content are once again in focus, affecting the credibility of film promotion.