Recently, sports tech startup SportAI has secured $1.8 million in seed funding, leveraging artificial intelligence to enhance athletic performance.
SportAI's system focuses on coaching, commentary, and analysis of sports techniques, utilizing machine learning, computer vision, and biometric technologies. This B2B-focused company primarily serves coaches, training facilities, media broadcasters, and sports equipment brands and retailers.
Providing technical guidance through AI
SportAI's cloud platform can analyze athletes' technical performance in real-time and offer personalized feedback, helping them improve in sports like golf and tennis.
By comparing individual techniques with data from thousands of other athletes, including professionals, the system provides automated, data-driven analysis. This service, typically affordable only to professional athletes, is being made more accessible by SportAI.
Additionally, the technology can be used by media to enhance live commentary with instant technical analysis, while sports equipment brands can offer personalized product recommendations based on individual athlete techniques.
SportAI's platform is hardware-agnostic, analyzing video from phones, field cameras, and broadcast signals. Compared to traditional video analysis methods that require manual tagging and specific hardware, SportAI's solution is more flexible and scalable.
The funding will be used to further develop SportAI's technology, expand the team, and increase market penetration. The company has already garnered attention in the sports industry and successfully signed its first commercial contract in June, details of which have not yet been disclosed.
This seed round was led by early-stage investor Skyfall Ventures, with participation from the Norwegian pension fund MP Pensjon, former professional tennis player and AI startup founder Dekel Valtzer, and former Schibsted media group executive Sverre Munck. Chess world champion Magnus Carlsen also served as an advisor and investor during the company's pre-seed round.
Jon Kåre Stene, partner and co-founder of Skyfall Ventures, expressed pride in supporting SportAI, making world-class expertise more accessible. SportAI's innovative approach and cutting-edge solutions align perfectly with their focus on high-growth tech startups.
Key Points:
- 🚀 SportAI secures $1.8 million in seed funding to enhance athlete performance through AI.
- ⚽️ The platform offers real-time technical analysis and personalized feedback to improve skills across various sports.
- 📈 The funding will be used for technology development, team expansion, and market penetration, with the platform's first commercial contract on the horizon.