In today's rapidly advancing world of artificial intelligence, JD Cloud is demonstrating the power of technological innovation through practical actions. Recently, JD Cloud launched the Yanxi Intelligent Marketing Platform, introducing ten AI marketing products to provide intelligent solutions for over 800,000 merchants, showcasing the immense potential of AI technology in industrial application.
This intelligent marketing solution encompasses various scenarios, from digital humans to smart shopping guides and intelligent video editing, with the most notable aspect being its outstanding practical application results. The usage rate of AIGC content reaches 80%, with an average conversion rate increase of 30%. These figures are enough to prove that AI technology is no longer just a theoretical concept but a tangible productivity tool.
The path of innovation for JD Cloud has not been achieved overnight. As early as November 2020, the company first launched the "Yanxi" platform, taking a crucial step towards the commercialization of AI technology. In 2023, with the global surge of ChatGPT, JD Cloud swiftly introduced an industry-specific version of GPT and established a clear implementation roadmap. Currently, the company has trained AI models ranging from 3 billion to 81 billion parameters, capable of adapting to various scenario requirements.
It is noteworthy that JD Cloud's strategic thinking on the development of large models is quite forward-looking. The company has clearly stated that it will not engage in vicious price competition but will focus on providing products that genuinely hold application value. This philosophy reflects a rational pursuit of technological depth and commercial value.
From the perspective of specific products, the ten AI marketing products on the Yanxi platform each have their own characteristics. For example, the smart shopping guide "Yanxi Guoguo" can be built and launched within 10 minutes, with a conversion rate 300% higher than the market average; the "Yanxi Miaochuang" video editing platform can generate promotional videos in just a few minutes, improving efficiency by 95%; and the digital human "Yanxi Xusheng" covers over 140 personalized roles, achieving an accuracy rate of over 90% in product recommendation responses.
These figures not only demonstrate technological strength but also confirm that AI is reshaping the marketing and service models of enterprises. A report from the China Internet Network Information Center shows that by June 2024, the user base of generative AI products in China has reached 230 million, accounting for approximately 16.4% of the total population, meaning that nearly one in every six Chinese people is using AI products.
Senior executives at JD Cloud admit that the industrialization of large models is still in its early stages. They believe that we often overestimate short-term changes but underestimate technological innovations over a decade. The value that generative AI could bring may even surpass that of the internet revolution.
Goldman Sachs' research further supports this view, predicting that generative AI is expected to contribute nearly $7 trillion to global GDP growth within the next decade. This is not only an exciting figure but also a strong affirmation of AI's potential.
As a practitioner of technological innovation, JD Cloud has accumulated over 130 billion yuan in investments for technological transformation. They understand that the integration of data, computing power, and application ecosystems is key to the development of AI intelligence. In this intelligent revolution, JD is proving through action that the value of technology lies in its implementation and empowerment.
Looking ahead, AI will no longer be an unattainable concept but a readily accessible productivity tool. The practices of JD Cloud's Yanxi may very well be a microcosm of this trend.
