According to the latest data, the monthly usage of generative AI applications in South Korea reached an astonishing 900 million times in December 2024, with ChatGPT being the most popular application, used by 6.82 million people. Other applications such as A-dot and Rutton also followed closely, indicating the rapid adoption of generative AI.

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Image Source Note: The image was generated by AI, image licensed by Midjourney

According to a survey released on January 7, 2025, by WiseApp, Retail, and Goods, ChatGPT not only leads in user numbers but also sees a significant increase in usage time. In December 2023, the total duration of generative AI application usage by South Korean users was 110 million minutes, which surged to 900 million minutes by December 2024, an increase of more than eight times. This indicates that more users are actively engaging with and utilizing these technologies to meet their needs for information retrieval, text and image generation, and personal assistance.

The survey focused on smartphone users in South Korea using Android and iOS systems, concentrating on applications capable of information search, text and image generation, and serving as conversational AI assistants. It is worth noting that applications focusing on specific functions, such as photography, note-taking, and translation, were not included in this survey.

WiseApp, Retail, and Goods pointed out in their report that the rapid development of generative AI services is changing the ways content is consumed and produced, gradually becoming integrated into the daily lives of South Korean users. This phenomenon not only reflects advancements in technology but also showcases an increased acceptance of new technologies by users.

As generative AI continues to evolve, we can anticipate that in the coming days, these applications will play a greater role in more areas, transforming our lifestyles and work habits.

Key Points:

1️⃣ 900 million monthly visits, making ChatGPT the most popular generative AI application in South Korea.

2️⃣ Usage time surged to 900 million minutes, more than eight times the previous year.

3️⃣ Generative AI services are profoundly changing the ways content is consumed and produced.