This article discusses how AIGC (AI-Generated Content) technology is influencing and transforming the audio-video industry. It mentions that AIGC can enhance the efficiency of audio-video content production and create new user experiences. Tencent Cloud, as a leading enterprise in the industry, is pushing its audio-video products towards intelligence through AI technology. Beyond upgrading products like instant messaging, customer service, and media processing, Tencent Cloud is also exploring innovative applications of AIGC in fields such as healthcare and consumer services, aiming to bring more convenience to human life. Overall, AIGC technology is emerging as a significant force disrupting the audio-video industry, and Tencent Cloud is committed to leading this wave of change.