At the recent Oracle Cloud World Tour, Oracle announced the launch of new AI agents and generative AI capabilities within its Oracle Fusion Cloud Sales. These new features are designed to help sales teams engage more effectively with customers, accelerate the sales process, and improve overall productivity.
Image Source Note: Image generated by AI, image provided by service provider Midjourney
The newly launched AI features are part of Oracle Fusion Cloud Customer Experience (CX), leveraging connected data from finance and supply chain to help sales teams deliver personalized and relevant experiences for each customer. With these AI agents, sales professionals can save time and focus more on building relationships with customers.
Among these features, the Customer Interaction Agent helps sales teams improve communication efficiency. For example, this agent can quickly generate customer-ready emails designed to bypass spam filters, while also allowing sales representatives to adjust the tone and call-to-action based on the specific audience. Additionally, the Customer Record Agent helps sales teams efficiently maintain up-to-date account activity records, automatically organizing meeting notes and inputting them into the system for internal team access and collaboration. This agent can also proofread and reformat meeting notes, adding bullet points or action items.
Furthermore, the Customer Intelligence Assistant helps sales teams quickly understand customer situations, fostering deeper customer connections. Utilizing generative AI technology, this assistant can rapidly generate account summaries covering recent activities, current sentiment, and contract status, drawing on data from sales, finance, and supply chain to provide a more comprehensive, personalized, and relevant account overview.
To better meet the diverse needs of sales teams, the new features also support multilingual communication, enabling sales teams to communicate smoothly with global customers. The embedded AI capabilities assist sales professionals in quickly translating customer interaction content to facilitate communication with clients who speak different languages.
Oracle Cloud CX within the Oracle Fusion Cloud application suite is a comprehensive set of interconnected applications that leverage AI technology to help organizations create, manage, service, and nurture lasting customer relationships across various domains, including marketing, sales, and service. The embedded AI acts as a consultant and assistant, helping to analyze connected data across marketing, sales, and service to enhance operational efficiency and customer experience.
Key Points:
🌟 New AI agents and generative AI features enhance sales team productivity.
📧 The Customer Interaction Agent quickly generates effective communication emails, improving communication efficiency.
🌐 Supports multilingual capabilities, assisting sales teams in smooth communication with global customers.
