Recently, Amazon CEO Andy Jassy discussed the development of artificial intelligence (AI) technology and its cost issues during a conference call with analysts. He stated that with the continuous emergence of new technologies, especially the introduction of models like DeepSeek, the cost of AI inference will significantly decrease. This change will enable more businesses to easily apply AI to their operations, particularly in the areas of inference and generative AI.

DeepSeek

Image source note: Image generated by AI, image licensed by service provider Midjourney

Jassy mentioned that the recent news about DeepSeek has attracted a lot of attention, and he believes this technological breakthrough will accelerate the overall demand growth for artificial intelligence. This view aligns with that of other tech industry executives, who agree that while the cost of AI is decreasing, it does not mean that companies will reduce their investment in technology. On the contrary, the lower costs will enable businesses to reconsider innovative projects that were shelved due to budget constraints, thus increasing overall technology spending.

To respond to this trend, Amazon has quickly launched the DeepSeek-R1 model on its cloud service platforms, Amazon Bedrock and Amazon SageMaker AI. Jassy stated that Amazon will provide customers with more cutting-edge AI model options to meet the diverse needs of different businesses. Through these platforms, users can easily use the DeepSeek model for application development and customization, helping them enhance their work efficiency.

Starting from January 30, users will be able to deploy the DeepSeek-R1 model on these platforms. Amazon is also offering a range of related services, including infrastructure through Amazon EC2 and Amazon Trainium, to deploy DeepSeek-R1-Distill in a more cost-effective manner. This series of initiatives indicates that Amazon aims to maintain its leading position in the AI field and drive the digital transformation of enterprises.

Key Points:

🌟 The emergence of technologies like DeepSeek will significantly reduce AI inference costs.

📈 Lower costs will not lead to reduced technology investment by businesses; instead, it may increase overall spending.

🚀 Amazon has launched the DeepSeek-R1 model on its cloud platform, making it convenient for users to customize and apply.