At Baidu World 2023, Robin Li encouraged businesses and developers to join the large-model application ecosystem, emphasizing the importance of AI-native applications. Baidu, through the application of large-model technology, has reconstructed solutions to provide AI-native applications that solve problems, such as intelligent generation and editing, document summarization, and more. Baidu is committed to creating a "super APP" for the AIGC era to expand new traffic entry points and improve advertising efficiency through the AI Native marketing platform. The development of Baidu's large-model application ecosystem aims to make AI accessible to everyone and to create opportunities for a shared, prosperous ecosystem.