Adobe Strengthens Generative AI Capabilities by Acquiring Rephrase
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Adobe has acquired Rephrase, a text-to-video company based in California, to enhance its generative AI capabilities. This deal is expected to bolster Adobe's Creative Cloud suite of products and enable its customers to generate professional-grade videos using only text. Rephrase offers a platform where users can create professionally-looking videos with digital avatars. With this acquisition, the Rephrase team will join Adobe, providing the company with generative AI video services.
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