Major companies are investing in AI social, primarily focusing on emotional perception as a key selling point, leading to similar product designs and functionalities. AI social aims to address the growth challenges of traditional social platforms and reshape the destiny of social connections. The differences among major products are still not apparent, with some attempts at commercialization, but products still need improvement. AI social applications are limited by the capabilities of large models, and products need further refinement as competition intensifies. The social track has become a coupling object for emerging technologies, with large companies competing to lay out AI social and ushering in a new round of competition.