This year's Apple shareholders' meeting, against the backdrop of large-scale AI implementation, appears particularly significant. Tim Cook stated that the company is making significant investments in generative artificial intelligence and believes that AIGC will bring transformative opportunities for productivity enhancement and problem-solving. AI powers all Apple products, including features like hand tracking and heart rate alerts. Cook considers the Mac, driven by Apple chips, to be a very powerful AI machine. The shareholders' meeting approved the board reshuffle and executive compensation, and rejected a proposal regarding the disclosure of AI usage and ethical guidelines. A Bank of America survey shows that AIGC will lead to a strong iPhone upgrade cycle, with expectations of a smartphone update surge in the next two years. Consumer views on the Vision Pro indicate that price remains a major obstacle.
Cook's Statement: Apple's Annual Shareholder Meeting Discusses AI PCs as Macs
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