Baidu's net profit increased by nearly 40% in 2023, with large models contributing approximately 660 million in incremental revenue for cloud business

Baidu's net profit growth for 2023 is close to 40%, with total revenue reaching 134.598 billion yuan and a net profit of 28.7 billion yuan. Among this, the core income is 103.465 billion yuan, and the large model has brought about an incremental income of approximately 660 million yuan to the cloud business. The inference cost of the Wenxin large model has been reduced to 1% of the March last year version, with daily calls exceeding 50 million times. Baidu plans to sell its shares in iQiyi and is still in the early stages of deep integration of AI with manufacturing.