Founded in 2020, HeyGen is one of the startups utilizing generative AI technology to simplify video production processes. The company's core product allows users to quickly create realistic digital avatars that can not only speak in the user's voice but also translate content into multiple languages. This technology significantly lowers the barrier for producing high-quality video content, providing unprecedented creative possibilities for individuals and businesses.

AI video startup HeyGen has successfully raised $60 million in Series A funding, with the company's valuation now exceeding $500 million. This round of financing was led by Benchmark.

HeyGen's parent AI startup, Shiyun Technology, is seeking to dissolve its domestic entity through a resolution process. Recently, HeyGen secured $5.6 million in new financing led by Conviction Partners. Industry insiders analyze the motivations for such an overseas AI entity to de-China-ize as: better access to foreign customers, avoiding repression from foreign governments, etc. The founders of HeyGen graduated from prestigious American universities, and the product was originally aimed at the overseas market. HeyGen recently introduced new features that allow users to create videos within five minutes using their mobile phones.

American singer Taylor Swift amazed netizens with her fluent and authentic Chinese. In a short video, she showcased her spoken Chinese and utilized the HeyGen AI tool for lip-sync replacement. HeyGen provides users with a cost-effective and time-saving method for video production, addressing traditional video-making challenges and gaining attention.