Revenue Generation Strategy:

Publish science-based video content generated by ChatGPT on the Xiaohongshu platform, focusing on specific areas such as weight loss knowledge, combined with trending topics and keywords to attract followers and monetize through product promotion.

Target Audience:

This case is suitable for individuals or teams who have in-depth knowledge in a specific field and are willing to learn and apply AI technology for content creation.

Difficulty Level:

Moderate. Requires a certain understanding of the Xiaohongshu platform, as well as proficiency in operating ChatGPT and using voice-over software.

Operational Process:

  1. Platform Registration: Register a Xiaohongshu account and manage it in a matrix according to the content direction.
  2. Specialized Operation: Cultivate the account into a specialized channel in a specific field, such as weight loss knowledge or interesting life facts.
  3. Track Selection: Determine the content direction, which can be a single theme or multiple topics for testing.
  4. Content Creation: Use ChatGPT to generate voice-over scripts and create videos using voice-over software like the "Shuodexiang" app.
  5. Content Optimization: Reference successful cases, analyze the content of popular accounts, and optimize script generation by feeding articles scraped by web crawlers to ChatGPT.
  6. Publication and Interaction: Regularly publish content combined with trending topics and keywords, and interact with followers to increase account activity.

Case Analysis:

The entrepreneurial model of AI combined with voice-over videos leverages the strengths of content creation and social media marketing by providing valuable scientific information to attract the target audience. This model can quickly accumulate followers and monetize through precise content positioning. However, continuous content innovation and fan interaction are key to maintaining account activity and growth. Additionally, effective use of AI tools can significantly improve the efficiency and quality of content production.

Tools Used:

  • ChatGPT: Used for generating science-based scripts.
  • Voice-over Software (e.g., "Shuodexiang" app): Used to convert scripts into voice-over video content.
  • Web Crawler Tools: Used to analyze and learn content strategies from successful accounts.