At the recent Snapdragon Summit event, Qualcomm officially unveiled its Snapdragon Elite platform, specifically designed for automotive applications.
This new platform features Qualcomm's latest Oryon central processor, aiming to bring smarter experiences to next-generation vehicles. As part of Qualcomm's digital chassis (Snapdragon Digital Chassis), these platforms further enrich its technological layout in the automotive field.
Qualcomm offers two main platform choices: Snapdragon Cockpit Elite, focused on delivering advanced digital cockpit experiences; and Snapdragon Ride Elite, dedicated to achieving autonomous driving capabilities. Automakers can flexibly combine these two functionalities on the same chip, providing users with a more seamless experience.
Nakul Duggal, head of Qualcomm's automotive business unit, stated that as the automotive industry transitions towards centralized computing and software-defined vehicles (SDV), Qualcomm remains at the forefront of innovation. The new Snapdragon Elite platform not only enhances computational power but also significantly improves power efficiency and software support, enabling automakers to redefine customer driving experiences.
In the product introduction, Qualcomm's product and technology marketing manager, Ana Arnold, mentioned that software-defined technologies and artificial intelligence are driving rapid changes in the automotive sector. Now, hundreds of millions of vehicles on the road use Qualcomm's technology. The new platform provides higher flexibility for autonomous driving and in-car systems, even meeting the needs of both simultaneously.
Regarding the performance of Snapdragon Cockpit Elite and Ride Elite, Qualcomm revealed that the new neural processing unit (NPU) offers 12 times the performance in multi-modal AI processing compared to previous cockpit platforms, meaning vehicles can process external and internal data in real-time, providing personalized driving experiences. Qualcomm also highlighted that the Ride Elite platform for autonomous driving features low latency and high-precision processing capabilities, handling data from multiple sensors to ensure safety and comfort.
In the future, these new platforms will support over 40 multi-modal sensors, including 20 high-resolution cameras, to achieve 360-degree environmental and in-cabin monitoring. Whether it's driving safety or user experience, Qualcomm has made comprehensive arrangements in this field.
Snapdragon Cockpit Elite and Snapdragon Ride Elite are expected to start sample supply in 2025. With the shortening of vehicle design cycles, the automotive industry is facing unprecedented opportunities for innovation.
Key Points:
🚗 Qualcomm introduces Snapdragon Elite platform, driving the upgrade of smart automotive technology.
💻 The new platform supports combining digital cockpit and autonomous driving functionalities simultaneously, enhancing user experience.
🔧 Expected to start supply in 2025, future versions will support multiple high-resolution sensors for 360-degree monitoring.