According to a study by IDC, 92% of enterprises are actively leveraging artificial intelligence technology to enhance productivity, customer engagement, revenue growth, cost management, and product innovation across multiple key areas. This study, commissioned by Microsoft, is titled "Business Opportunities in Artificial Intelligence." The report indicates that as companies invest in artificial intelligence, their return on investment (ROI) significantly improves.
The research highlights that the adoption of generative artificial intelligence is rapidly expanding, with expectations to rise from 55% in 2023 to 75% in 2024. Currently, the average implementation cycle for AI solutions in enterprises is less than eight months, and companies can start realizing the value of the technology within approximately 13 months. As more companies plan to develop customized AI solutions in the next two years, generative AI is becoming a key driver of industry transformation.
According to IDC's survey, the average return on investment for enterprises in generative artificial intelligence is $3.7 for every dollar invested, with some companies achieving returns as high as 10.3 times. The financial services, media, and telecommunications industries have seen the highest returns from the application of generative AI.
However, the biggest challenge enterprises face when applying AI technology is the lack of specialized skills, with about 30% of companies reporting a shortage of dedicated AI talent internally. To address this issue, Microsoft has helped over 14 million people receive digital skills training and certification in more than 200 countries and regions over the past year.
Alissa Taylor, Chief Marketing Officer of Microsoft Business Cloud and AI, stated in her blog, "We are committed to collaborating with governments, educational institutions, industries, and social organizations to help more people learn to use AI." She also mentioned that generative AI has become an important driver of business outcomes across various sectors in 2024, and many companies and industries are still exploring the potential of this new technology.
Key Points:
📈 92% of enterprises are using AI to enhance productivity and revenue growth.
💰 The average return on investment for enterprises in generative AI is 3.7 times, with some companies reaching up to 10.3 times.
👩🎓 30% of enterprises face challenges due to a lack of specialized AI talent, and Microsoft is committed to skills training and certification.