Inrō is an AI-powered marketing automation tool specifically designed for Instagram, helping businesses enhance user engagement and conversion rates through direct messages (DMs). It organizes audiences and personalizes message content by analyzing user interaction history and context. Inrō also offers integration with existing information systems and automated lead acquisition and tracking features. Background information includes that its parent company EDGAR SAS is an approved supplier by Meta, adhering to Instagram's community guidelines, privacy policy, and service terms, while providing data security and encrypted transmission.