Income Generation Strategy:

Create unique and creative keyboard-themed graphic content using AI tools to attract followers on Xiaohongshu (Little Red Book). For example, the Xiaohongshu influencer "Unreal Store" used AI to produce a series of creative keyboard images. With just a few pictures and the stories behind the designs written by AI, they garnered 36,000 followers, 365,000 likes and collections, and achieved a monthly sales volume of over 100,000 RMB by opening a window to sell customized products.

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Target Audience:

This project is suitable for individuals or teams interested in AI technology, creative design, and e-commerce operations, especially those aspiring entrepreneurs who wish to monetize their unique creative products on Xiaohongshu.

Difficulty Level:

Moderate. It requires proficiency in using AI image generation and copywriting tools, understanding of Xiaohongshu's operational strategies, and a deep insight into the target market and user needs.

Operational Process:

Market Research:

  • Identify niche markets, such as creative keyboards or other unique customized goods.
  • Study the interests and needs of the target audience to create content that aligns with market trends.

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Content Creation:

  • Use AI image generation tools, such as Midjourney or Stable Diffusion, to create visually impactful product images.

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  • Employ AI copywriting tools, like ChatGPT, to craft stories behind the designs and engaging copy. 文案.png

Account Management:

  • Register an account on Xiaohongshu and publish the AI-generated graphic content to attract followers.
  • Maintain a consistent account tone and theme to enhance content recognition and follower engagement.

Window Opening:

  • Open a window on Xiaohongshu to list customized products.
  • Ensure product quality and the stability of the supply chain to meet the purchasing needs of followers.

02.jpgSales and Service:

  • Improve user satisfaction and repurchase rates through quality customer service and after-sales support.

  • Regularly update products to keep the window fresh and attractive. Data Analysis and Optimization:

  • Analyze sales data and user feedback regularly to optimize product and content strategies.

  • Adjust operational directions according to market changes and user needs to maintain competitiveness.

Case Review:

AI is used for product design, attracting users with visually impactful images. The core of AI e-commerce lies in specific niche scenarios, followed by the generation of high-quality graphic content using AI. Once a sufficient follower base is accumulated on Xiaohongshu, windows are opened to list those customized products for sale.

Tools Used:

  • AI Image Generation Tools (e.g., Midjourney, Stable Diffusion): For creating product images.
  • AI Copywriting Tools (e.g., ChatGPT): For writing engaging copy.
  • Xiaohongshu Platform: For publishing content, opening windows, and selling products.