Netflix Embraces AI: Original Series 'Eternals' Pioneers the Use of AI Technology, Visual Effects Speeded Up Tenfold Sparks Controversy
Netflix has for the first time extensively applied AI technology in the Argentine science fiction series 'Eternals,' using AI to assist with special effects scenes such as building collapses, significantly increasing production efficiency by ten times. The company's CEO, Reed Hastings, emphasized that AI can enhance creative quality, not just reduce costs. The series includes 2000 visual effects shots, and AI technology allows projects with smaller budgets to achieve high-level special effects. Despite industry controversy over AI (such as the Hollywood strike opposing its use), Netflix continues to explore the application of AI in pre-visualization and shot planning. In addition to special effects,
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