Shimmer is a specialized coaching platform for adults with ADHD, utilizing AI technology and designed by ADHD experts and coaching psychologists. It helps users build their ideal life through personalized one-on-one video coaching, handcrafted productivity tools, and scientifically supported learning modules. The platform emphasizes incremental progress towards goals, while providing ongoing support and resources to help users manage time, prioritize tasks, enhance decision-making, and more. Shimmer's pricing is more competitive compared to traditional ADHD coaching, costing only $230 per month with a 25% discount for the first month.