Earning Ideas

Utilize the WeChat Official Account's流量主 feature by publishing high-quality articles to attract readership and earn advertising revenue.

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Ideal Audience

Suitable for individuals with a passion for writing who are willing to consistently update their Official Account articles over time.

Difficulty Level

Simple

Operational Process

  • Preliminary Preparation

    • Choose an AI tool: Decide whether to use GPT4.0 or Kimi Chat for article generation.
    • Learn to use: Familiarize yourself with the functionalities and operation methods of the chosen AI tool.

  • Activate流量主

    • Build followers: Accumulate at least 500 followers through various methods.
    • Apply for activation: Once the follower requirement is met, apply to become a流量主 for the WeChat Official Account.

  • Gather Popular Article Material

    • Use WeChat's "Look Around": Search for and follow popular articles, particularly those with high readership.
    • Filter articles: Select articles that are not from major accounts but have unusually high readership as material.
    • Build a material library: Save the selected articles for future use.

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  • Analyze Article Outline

    • Use Kimi Chat: Input the popular article to have the AI analyze the article structure and characteristics.
    • Learn the structure: Understand why these articles attract large readership.

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  • Generate Articles and Titles

    • Article generation: Based on the analyzed outline, use Kimi Chat to generate the beginning, body, and end of the article.
    • Title generation: Use the AI tool to create several potential popular titles based on the article content.
    • Title selection: Choose the most suitable title from the generated options.

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  • Publish Articles

    • Publication time: Choose peak hours on weekdays or weekends to publish articles, increasing exposure. Weekdays: 7:30 - 9:30 AM, 11:30 AM - 1:00 PM, 6:00 - 10:30 PM. Weekends: 7:00 - 11:00 PM.
    • Publication techniques: Maintain the originality and quality of the content, avoiding any illegal operations.

  • Optimize Publishing Strategy

    • Observe data: Analyze the reading data of published articles to understand which types of articles are more popular.
    • Adjust strategy: Modify the article themes and publishing times based on data feedback.

  • Monetization Methods

    • Advertising partnerships: Embed ads in articles, earning advertising fees through流量主.
    • Continuous updates: Maintain daily updates to sustain and increase account activity.

  • Project Evaluation and Feedback

    • Collect feedback: Gather feedback on articles from readers and followers.
    • Continuous improvement: Optimize article content and publishing strategies based on feedback.

Case Review

The WeChat Official Account popular article project is a low-barrier but requires long-term persistence and certain writing skills. Although the revenue cycle is longer, once a stable fan base and article quality are established, it can bring continuous passive income. It is crucial to continuously optimize content and titles, as well as adjust publishing strategies appropriately.

Tools Used

  • GPT4.0
  • Kimi Chat