Money-Making Ideas
Create wallpapers infused with metaphysical elements using AI tools, and leverage the matrix accounts on the Xiaohongshu platform for content distribution and marketing. This approach targets users interested in metaphysics, enabling the sale of wallpapers and high-value metaphysical consulting services, thereby generating revenue. This blogger started their first metaphysical wallpaper account at the end of December last year, with 9,984 followers and impressive sales. Pure profit from selling wallpapers alone has reached tens of thousands of yuan, as evidenced by the store's sales performance!
Ideal Audience
Suitable for individuals or teams interested in metaphysics and looking to start a business on social media platforms, especially those with a good understanding of design and metaphysical culture.
Difficulty Level
Moderate. Requires a certain level of understanding and experience with AI drawing tools, as well as a sense of design and market insight, along with sensitivity to metaphysical culture.
Operational Process
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Account Creation and Positioning
- Create multiple accounts (matrix accounts) on Xiaohongshu and position them around metaphysical themes, such as Buddha images, lucky wallpapers, etc.
- Ensure content compliance, avoid directly mentioning sensitive metaphysical terms, and instead present them through industry combinations and innovative expressions.
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Material Production
- Use AI drawing tools like Midjourney to generate high-quality wallpaper images based on metaphysical themes. As shown below, input keywords related to Buddha images in Midjourney, set the wallpaper size, and let it generate the wallpaper.
- If the generated image is satisfactory, it can be used directly as a display image. For more detailed presentation, use Photoshop (PS) for image editing and design to enhance the aesthetic appeal and attractiveness of the wallpaper, such as showcasing the wallpaper effect on a phone case.
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Content Publishing and Marketing
- Publish graphic content on Xiaohongshu accounts, combining beautiful images of wallpapers with寓意解说, meeting users' psychological needs.
- Promote content through matrix accounts to increase exposure and interaction, boosting follower count and sales.
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Monetization and Traffic Attraction
- Generate direct revenue by selling wallpapers, and attract high-value metaphysical fans to private domains for higher-priced metaphysical consulting services.
- Expand into other metaphysical-related products and services, such as naming and feng shui layout, to further increase revenue.
Case Review
This case demonstrates how to combine AI technology with metaphysical culture to create unique wallpaper content and achieve matrix operation and monetization on the Xiaohongshu platform. By carefully designing metaphysical wallpapers, it not only meets users' aesthetic needs but also cleverly introduces metaphysical elements, enhancing the content's appeal and conversion rate. Additionally, through mutual promotion of matrix accounts and private domain traffic attraction, it transitions from single product sales to diversified services, significantly expanding profit margins. However, when operating such projects, it is crucial to ensure compliance to avoid directly violating the platform's sensitive content regulations.
Tools Used
- AI Drawing Tools: Midjourney, used for generating high-quality metaphysical theme wallpaper images.
- Image Editing Software: Photoshop (PS), used for editing and designing wallpapers to enhance visual effects.
- Social Media Platform: Xiaohongshu, used for content publishing, interaction, and wallpaper sales.