Amazon is testing a new feature that provides smarter content recommendations for Prime Video users. This feature, called "AI Topics," utilizes artificial intelligence technology instead of traditional recommendation algorithms, aiming to tailor viewing content based on users' interests.

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If you participate in the test, you will see fresh content recommendation categories such as "Mind-Bending Sci-Fi," "Fantasy Adventures," or "Thrilling Character Journeys." Each category will gather relevant TV shows, movies, and live channels, ensuring users can easily find programs that match their tastes.

Users can further refine the recommended content by selecting topics related to the current category. Amazon states that this approach allows users to avoid hitting a "dead end" when exploring new content, meaning they won't struggle to find more worthwhile shows to watch. This change signifies that finding favorite shows on Prime Video will become simpler and more efficient.

In the context of increasingly fierce competition in the streaming service market, Prime Video hopes to enhance its service quality through this innovation. In the past, platforms like Netflix have relied on machine learning algorithms to generate recommendations based on users' viewing history. The introduction of the AI Topics recommendation feature marks a new attempt by Amazon in the AI field, especially as artificial intelligence technology is receiving significant attention; Amazon also aims to showcase its leading position in this area.

In addition to the AI Topics feature, Prime Video launched an AI Summary feature last month, allowing users to quickly understand season overviews, episode content, and even key points from certain clips. These innovations will undoubtedly enrich the viewing experience for users, enabling them to enjoy a diverse range of film and television content more conveniently.

Currently, the AI Topics feature is being tested on select home devices in the United States, including devices like Fire TV. Amazon hopes to attract more users with this new feature, allowing them to enjoy a more personalized and intelligent viewing experience on the platform.

Key Points:

🌟 Amazon Prime Video launches the "AI Topics" feature to provide personalized content recommendations using artificial intelligence technology.

🎬 Users can further refine recommendations by selecting related topics, avoiding "dead ends" in content exploration.

📺 Additionally, Prime Video has introduced the AI Summary feature to help users quickly understand film and television content.