A new report from Morgan Stanley suggests that Apple's advancements in the AI field are exceeding public expectations and could make it one of the six major beneficiaries in the edge AI sector in 2024. The report highlights that Apple has unique advantages not found in other companies, such as powerful chips, proprietary user data, a focus on privacy, and vertical integration in both hardware and software. These factors position Apple well to profit as consumers begin to widely adopt AI-based tools. The report anticipates that Apple may release information about AI at the 2024 WWDC.