Recently, Alibaba Damo Academy launched a multi-modal large language model named Valley 2, designed for e-commerce scenarios. It aims to enhance performance across various fields and expand the application boundaries of e-commerce and short video scenarios through a scalable vision-language architecture. Valley 2 utilizes Qwen 2.5 as its LLM backbone, paired with the SigLIP-384 visual encoder, incorporating MLP layers and convolution for efficient feature transformation.

Recently, Ali Mama officially launched the commercial-grade Image-to-Video AI Native application - Taobao Star Image-to-Video, based on its self-developed Taobao Star video generation model. This new AI Native tool combines massive e-commerce data, rich design language, and industry-leading marketing experience, aiming to promote the intelligent upgrade of the entire process of e-commerce AI content creation.

Alibaba recently launched the new AI portrait generation project EcomID, along with its native implementation plugin for ComfyUI. This tool marks a significant breakthrough in the currently popular AI portrait generation field, perfectly inheriting the advantages of InstantID and PulID while achieving innovations in several key metrics. On a technical level, EcomID employs an innovative architectural design. The project draws inspiration from PuLID's ID-Encoder and cross-attention components, significantly reducing training loss through alignment.

Alibaba's International Digital Business Group recently announced that they are developing an innovative AI conversational procurement engine aimed at revolutionizing the procurement experience in B2B e-commerce. The engine is set to be unveiled to the public for the first time this September, focusing on serving small and medium-sized enterprises (SMEs) by helping them optimize their procurement processes globally, making it more intuitive and efficient.

The Meitu Design Studio Team Edition has officially launched. This version is not only a design tool but also a design and collaboration tool. It aims to help teams enhance their imaging work efficiency, allowing every team member to participate in the design process. Currently, the Team Edition is available on the web, and users can experience it by visiting team.designkit.com.

In the field of live commerce, the Streamer-Sales large model is leading a technological revolution, bringing unprecedented changes to live selling through its innovative AI technology. This powerful tool can not only automatically generate engaging product descriptions to attract customers but also answer various customer questions in real-time, becoming a smart assistant for streamers.

Joe Tsai, chairman of Alibaba Group, stated that the company will focus on e-commerce and cloud services. E-commerce presents the most abundant AI application scenarios, and Alibaba is increasing its investment in related technologies. Tsai believes that the founders becoming significant shareholders demonstrates confidence in the company and serves as an important signal. A strong management team is crucial for the company's development, as it can instill new confidence in employees.

Douyin has officially launched the AI live stream clipping feature, which may lead to the elimination of third-party teams. The new feature supports automatic editing and publishing of live stream replays, allowing merchants to manually edit and generate high-quality short videos. Live stream clipping has become an important means for top Douyin anchors to drive sales, but as more participants join, the problem of internal competition has become increasingly severe. The introduction of Douyin's official AI tools accelerates the elimination of third-party teams, intensifying competition. The clipping industry is massive, with top anchors generating revenues of several hundred million yuan from clipping-based sales, but issues related to resource competition and traffic also arise.

Microsoft and Walmart have teamed up to implement generative AI technology in a new e-commerce search feature. Walmart leverages Microsoft's Azure OpenAI large language model alongside its e-commerce data, similar to ChatGPT's search capabilities. The generative AI search simplifies the product selection process for users on e-commerce platforms, enhancing the shopping experience. The feature has already been launched in Walmart's iOS mobile application and is expected to create an industry value ranging from $40 billion to $660 billion. Walmart focuses on improving shopping efficiency and has previously introduced a one-click fitting feature on social e-commerce platforms.

The demographic dividend and platform traffic benefits have basically come to an end, and past traffic strategies are no longer effective. The next phase should focus on customer management, using content marketing to attract new user growth and improve the repurchase rate of existing customers. This may be the marketing strategy with the highest ROI in the next era. Merchants need a complete, executable, and supervisable AI solution, while platforms should seize new emerging core application scenarios and rethink new business models.

Alibaba is fully committed to AI e-commerce by establishing the Taotian Group AI team. Pinduoduo's remarkably high efficiency raises concerns for Alibaba, prompting an urgent need to enhance efficiency. Pinduoduo's social e-commerce model disrupts traditional practices, presenting significant challenges for Alibaba. Both Alibaba and Pinduoduo highly value the application of large models in e-commerce. AI e-commerce has become a new battleground with intense competition between Alibaba and Pinduoduo.

Meitu Design Studio has launched AI Commercial Shooting, supporting functions like AI model fitting and clothing color changing. AI Commercial Shooting integrates multiple functions of Meitu Design Studio, providing a one-stop solution for e-commerce users. Meitu Design Studio further enhances the integration of e-commerce shooting and design workflow, improving the overall efficiency from product photography to product launch. This represents a landmark innovative service for small and medium-sized e-commerce enterprises.

Meitu Design Studio won the dual-track championship at the 2023 Taobao Tmall Open Ecology AIGC Challenge. The AI product image feature leads the industry in both effectiveness and efficiency, having served over 1.5 million e-commerce users. The AI model fitting feature significantly boosts productivity in the e-commerce sector. With AI technology, designers' work efficiency has increased by 120 times. Meitu's AI product images and AI model fitting features have received widespread recognition and praise from e-commerce users.

The application of e-commerce AI assists businesses in achieving growth benefits by meeting user needs through personalized services. Efficiency benefits are realized through AI tools that enhance operational efficiency, while data analysis helps businesses operate more precisely. Cost benefits are achieved by matching target users with product development, reducing costs. Innovation benefits drive businesses from a saturated competition phase to a stage of innovative cooperation, leading to a healthier e-commerce ecosystem.

AI hosts are rapidly emerging after midnight, with e-commerce live streaming platforms adopting AI-generated virtual hosts. AI hosts can adjust marketing strategies based on viewer counts. AI-generated live streams are gradually replacing human hosts, making AI host generation services a new trend in e-commerce marketing.