The competition in TV software is shifting towards advertising. TV manufacturers are increasingly keen on leveraging TV operating systems (OS) for ad placements and user tracking, leading to bold new strategies such as advertising technology companies launching TV OS and displaying ads on TV screensavers. TCL, as a TV manufacturer, is set to premiere a series of shorts on its free streaming service. This marks the company's new attempt at monetizing TV users and film production, relying on generative AI and targeted advertising.

YouTube introduced a significant update to its Shorts feature this Thursday. By integrating Google's DeepMind Veo video generation model, the Dream Screen functionality now supports AI video background generation, allowing for 1080p HD video output, greatly enhancing creators' short video production. The application of this technology is extremely simple and intuitive. Creators just need to open the Shorts camera, click the 'Green Screen' icon, select the 'Dream Screen' feature, and input the desired scene.

Kuaishou Technologies announced the launch of the 'Keling AI' director co-creation plan, marking a new stage in the deep integration of the film industry and artificial intelligence technology. This plan will invite nine renowned directors, including Li Shaohong, Jia Zhangke, Ye Jintian, Xue Xiaolu, Yu Baimei, Dong Runian, Zhang Chiyu, Wang Zichuan, and Wang Maomao, to collaboratively create 9 AIGC (Artificial Intelligence Generated Content) film shorts using Kuaishou's self-developed 'Keling AI' video generation technology.